NHS Long COVID Campaign
High-engagement awareness campaign highlighting Long COVID symptoms and encouraging people to contact their GP if symptoms persist for 8+ weeks. Delivered across digital and community channels with distinctive visual assets to maximise reach.
Public health communications
Campaign development | Content creation | Illustration | Storytelling | Multi-channel delivery | Audience engagement
Overview
Developed to help people recognise ongoing Long COVID symptoms, the campaign provided clear, accessible guidance and signposted GP support.
Approach
Created a suite of posters and social media assets in a distinctive, attention-grabbing style, translating complex health messages into simple, shareable content for wide audiences.
Outcome
The campaign increased awareness of Long COVID symptoms, supported earlier engagement with healthcare services, and demonstrated the effectiveness of clear, friendly, and accessible public health communications.